Expecting Marketing Question For Upcoming Bank Exam

Expecting Question For Upcoming Bank Exam (SBI Clerk)
Topic : Marketing Knowledge (Practice Test 2)
Total Quest: 10

Q1. Warehouse Management does not include -

(1) Space determination
(2) Stock layout
(3) Stock design
(4) Stock placement
(5) Order picking procedure

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(5) Order picking procedure

Q2. A marketing technique where marketer plays a specific role in a particular segment is called -

(1) Mass Marketing
(2) Niche marketing
(3) Strategic Marketing
(4) Communication Marketing
(5) None of these

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(2) Niche marketing

Q3. Which among the following is not an example of convenience goods?

(1) Tea
(2) Newspaper
(3) Coffee
(4) Shirts
(5) None of these

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(4) Shirts

Q4. In Marketing Mix 4 P’s Imply -

(1) Product, Price, Place, Promotion
(2) Product, Price, Policy, Place
(3) Place, People, Product, Promotion
(4) All of the above
(5) None of these

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(1) Product, Price, Place, Promotion

Q5. In Market segmentation which among the following is not an economic component-

(1) Age
(2) Gender
(3) Both 1 and 2
(4) Income level
(5) Taxes

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(3) Both 1 and 2

Q6. Which among the following is a feature of good forecasting method -

(1) Accuracy
(2) Simplicity
(3) Economy
(4) Availability
(5) All of these

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(5) All of these

Q7. A person who ultimately determines any part or whole of the buying decision is called-

(1) Decider
(2) Buyer
(3) User
(4) Influencer
(5) None of these

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(1) Decider

Q8. When a firm sells off part of its business to another it is called-

(1) Diversification
(2) Divestment
(3) Pruning
(4) Strategy
(5) Joint venture

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(2) Divestment

Q9. Buyer Resistance means -

(1) Buyers fighting with the salesman
(2) Reluctant salesman
(3) Indifferent Salesman
(4) Hesitant buyers
(5) None of these

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Hesitant buyers

Q10. Digital Bank can be resorted through -

(1) Mobile phones
(2) Internal
(3) Telephones
(4) All of these
(5) None of these

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(4) All of these

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